The litmus test of a great business model

From Betaworks’ John Borthwick: VCs are judging startups by the wrong metrics by Pandodaily’s Errin Griffith:

“All too often a business model is a tax on the user flow inside a product,” he [Betaworks’ John Borthwick] said. Google’s business model of paid search results is so successful because it goes with the grain of the users’ workflow. Google invested a lot in making their search ads really good, he said.

One thought on “The litmus test of a great business model

  1. Pingback: The challenge of monetizing free products | A Founder's Notebook

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