Five simple rules for better design

For people who work in product or design, Matthew Butterick‘s Typography in ten minutes is a must-read.

It’s part of his online book Practical Typography. One caveat: it’s not written for mobile designers. For example, on line width, he writes “Aim for an av­er­age line length of 45–90 char­ac­ters, in­clud­ing spaces.” But for smartphone design, line widths are shorter. And perhaps there are also different rules for mobile about font sizes, determined by readability issues that are unique to mobile. I wonder if there’s an equivalent of Matthew’s book for mobile…

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