How to identify your product’s “must have” experience

From Sean Ellis:

With each new startup, I immediately started working to uncover the “must have” experience before I formed preconceptions about how and why a product would be useful. This involved a rigorous process for identifying the most passionate users and then getting their unstructured feedback about how they were getting value.

2 thoughts on “How to identify your product’s “must have” experience

  1. Pingback: The importance of product positioning, and how to get it right | A Founder's Notebook

  2. Pingback: What to expect after your product goes live | A Founder's Notebook

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